Youtube's cool new interface

Youtube's new interface for their videos embedded in blogs or web pages is really nifty. Check this video for example.



When you run your mouse over the video , the bottom of the embedded video gives a list of related videos and the sides of the videos provide you options to move to different videos. What this ensures for your site is , people can stay in your blog and enjoy the videos of youtube without actually having to go to the Youtube website to watch related videos.

The question however is , how does this benefit Youtube? This only reduces the number of people going to their website as people can watch the related videos from some random blog!! What is youtube's business model for sustenance? Makes me scratch my head.

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